Gareth Lindsay with his Orange Saint Louis GM
Sunday, February 28, 2010
Monday, February 22, 2010
My First Goyard is here!!!
Presenting my very first Goyard Saint Louis GM Black with Black Trim from the San Francisco Boutique. February 22, 2010, 13:34
The Goyard Monograms
Goyard is unique because they offer personalization of their products. This harkens back to services that were available when boat and train trunks practically look the same and can only be identified with one's initials. The Goyard Monograms come in a limited variety of fonts, sizes and colours. Anything can be emblazoned with your initials from the tiniest card case to the fabulous colourful atelier trunks. Service time is usually 2-3 months since they are sent out to be hand-painted. Of note though, the letters tend to peel especially if placed in an area where constant rubbing cannot be avoided.
Maison Goyard Paris
Maison Goyard Paris Address: 233, Rue Saint-Honoré, 75001 Paris, France Phone +33 142 60 57 04 email: paris233@goyard.com
Goyard Core Collection: Ambassade
Toted by mostly men, the Ambassade is Goyard's answer to the modern briefcase. Crafted out of chevron canvas and calf leather, it comes in a standard briefcase or a 24 hours luggage piece. The luggage has two compartments. Currently priced at $2300 for the briefcase and $2900 for the 24 hours. 25% for special colours.
Thursday, February 18, 2010
Goyard Core Collection: Jeanne
Reminiscent of old world travel pieces, the crescent-shaped Jeanne is a staple of the House of Goyard. It comes in three sizes the Grand, Moyen & Petit Modèle. This top handled bag is secured with a zipper and provides ample space for everyday essentials. The bag's edges are leather protected. Current US retail prices are GM $1615, MM $1565 and PM $1315.
Tuesday, February 16, 2010
Monday, February 15, 2010
The Core Collection: Boeing
Created with travel in mind, the Boeing is a collection of different sized luggage pieces that could take you from a simple afternoon jaunt to a week's worth in your favourite getaway. It has an interesting shape in which two flaps from the sides could be tucked down securing the zipped top or be unfastened to create more room within. Calfskin leather protect the bag's edges and the base is supported by feet.
It comes in these sizes: 25, 30, 45, 55 and 65. Currently for the classic colours of black with black trim, black with tan trim and finally the red, the US prices are 25 - $800; 30 - $2250; 45 - $2315; 55 - $2620 and 65 $2960. All other colours are at a premium of $300 to $400 more. Take note that the 25 is a toiletry kit whilst the 30 is more of a handbag.
Sunday, February 14, 2010
Saturday, February 13, 2010
What's so special about the Goyard Canvas?
As mentioned before, the canvas has a three-dimensional chevron pattern that appears to be hand-painted on. The canvas itself is woven out of cotton, hemp and linen that is then coated with a gum arabic resin making the material resilient, lightweight and above all, waterproof! The pattern is then painstakingly impressed using a cadrette one colour at a time thus creating the 3D illustion.
The highly specialized technique employed in this process makes each piece unique. Counterfeits tend to be heavy and has a vinyl, plasticky odor. Since the dots are impressions of paint, you can actually feel the "bumps" as opposed to the smooth, shiny surface of printed fakes. This, also makes the print itself to be susceptible to peeling especially on the edges of bags.
Goyard Core Collection: The Comores
Another staple of the Maison Goyard is the Comores Tote. Crafted out of the same canvas, it comes in all the colours that Goyard has to offer and measures 13" x 15" x 3". The handles and sides of the bag are in calfskin. Classic colours are retailed currently at $1680 and Special colours at $2185. There is an option for longer straps but that's an additional $400.
Sunday, February 7, 2010
The Core Collection: Saint Louis
Created to be in the image of a treasure chest, the Saint Louis is the most recognizable of the Goyard Core Collection. Seen on the arms of celebrities, this reversible tote has a companion wallet attached to it. It is available in two sizes, the Petit Modèle (PM) and Grand Modèle (GM). The current US prices are $940 for the PM and $1040 for the GM.
GM in Red; PM in Yellow
The Goyard Colours
One thing I love about Goyard is the selection of colours that the company offers. Currently they have (from the top left) Red, Burgundy, Green, Navy Blue, Light Blue, Yellow, Orange, White, Black with Black Trim and Black with Tan Trim. Back in the Spring of 2008, April to be exact, Goyard released the Pink collection. It came in a good number of handbags and small accesories. Gold and Silver finishes were also released but I couldn't find when. The colours of black with black trim, black with tan trim and red are considered classics and have a lower price point than the special colours.
The Chevron
The fabric has a pattern of three Chevrons, juxtaposed to form the letter "Y". It came out in 1892 and evokes not only the name of the Maison itself, but also a tree; symbolizing three centuries of the Goyard family history and their “Compagnon de Rivière” ancestors. The dots that make up the Chevron are painstakingly hand-painted by artisans since the Maison refuses to use any sort of automation in the manufacturing process. No two pieces then are exactly alike and are guaranteed to be entirely unique.
Where to buy
Goyard presents a problem in terms of knowing what to buy since they do not feature their items online. It used to be that they did, but since this writing, the styles have been removed from their website. The company believes in meaningful contact with their customers hence they do not engage in any form of e-commerce. But, their boutique staff are more than willing to send photos and offer their assistance if you give them a call.
Goyard is located in Paris, London, Beverly Hills, San Francisco, New York, Boston, Hong Kong, Kyoto, Osaka,Tokyo, Seoul and Sao Pao.
Photo: www.goyard.com
Goyard is located in Paris, London, Beverly Hills, San Francisco, New York, Boston, Hong Kong, Kyoto, Osaka,Tokyo, Seoul and Sao Pao.
Photo: www.goyard.com
Histoire
La Maison Goyard was founded in 1853 by François Goyard (1828-1890), located on 233 rue Saint-Honoré. His son Edmond was born in 1860 who eventually took over his father's business, renaming the House, "E. Goyard Ainé", not only acknowledging Edmond but to honor his deceased grandfather, Edme.
Edmond Goyard participated in the Exposition Universelle et Internationale of Paris in 1900 where Goyard luggage won a bronze medal. In 1906, in Milan, it received a gold medal, and at the French-British Exposition of 1908 in London, it also won gold. Maison Goyard was given the Award of Honour at the 1925 Exposition des Arts Décoratifs.
Goyard then opened a special department for cats, dogs and believe it or not, monkeys to provide bowls, harnesses, boots and even protective automobile glasses for them.
In 1923 on his 30th birthday and the 70th anniversary of the Maison, Edmond's son, Robert became the head with Edmond still being the creative director.
In 1936, Robert decided to enter into a cooperative agreement with the big "houses" in the Place Vendome, including Boucheron, Cartier, Charvet, Chaumet, Guerlain, Morgan andthe Ritz. Their offices were located at Goyard's headquarters at 233 rue Saint-Honoré.
In 1998, Maison Goyard was purchased by the Signoles family, and the company introduced several new colours at that time. Now, collector-turned-owner Jean-Michel Signoles isworking to revive the brand and restore its former glory. Photo from www.goyard.com
La Maison Goyard
Recently, I have been toying with the idea of purchasing my first piece from La Maison Goyard. A long established luxury company, it was only recently, at an urging of a friend, did I fully explore my curiosity for the brand. Sadly, not much infomation can be found out there and so I decided to create this blog!
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